NorCal PDMA

Wednesday, January 18,2006
6:30pm – 8:00pm
(Refreshments served)

Product Innovation in 2006 and Beyond
Intelligent things, brilliant consumers, and the future of product design

Hosted by:

Your world as a product management professional is changing. Customers are smarter, more demanding and armed with more information than ever before. How will you stay ahead of your customers’ needs …and demands, in this changing marketplace? What can you doing to stay ahead of the curve?

Alex Pang, Research Director at the Institute for the Future addresses these questions and others as he takes a look at the future and direction of product design over the next decade.

Take aways from this session include:

What emerging technologies will impact your customer's expectation and choices?
Where will your next competitive threat strike and from whom?
How can you foster innovation in your product line?

Speaker Biography:

Dr. Alex Pang is a research director at the Institute for the Future. Among his many responsibilities and projects, he is editor of IFTF's Future Now , the Institute's blog on emerging technologies.

Meeting Cost:

$25 PDMA and Affiliate Members

$35 Non-Members

$5 more at the door

Agenda:

6:30 – 7:00 Networking & Refreshments

7:00 – 8:00 Program

Location and Map

Intuit Campus
Building 5
Shasta Conference Room
2550 Garcia Avenue
Mountain View, CA 94043